The affiliate is a system of exchange between an affileur ( announcer ) and a affiliated ( diffuser ) who agrees to post on his site the sales offers of the affileur against
a remuneration. A system « winning - winning » the affiliated earns money with his web site and the affileur increases its sales thanks to this publicity.
The links towards the affileur appear in the form of visual elements ( banners, buttons, skyscrapers, forms of search for products, ...)
or of links text ( contextual links or name of the mark ) towards the site to affileur.
The remuneration is variable, it is :
The affiliate remains a successful marketing tool because without risk.
Some platforms of affiliate announce until 70 %, but committees are more frequently around 1 to 20 %.
Be affileur allows to make known its product or service without preliminary investment and thus without risk because you pay the affiliated only if the Internet user
visits your site or if his visit ends in a sale ( according to the type of remuneration ).
And if the affiliate does not bring you the customers for whom you waited, you will finally have little spent with regard to the traditional publicity.
For the affiliated, so called editor, it is a good means to make profitable a web site or a blog. Some people made their job, but it is possible to make of
the affiliate in moderation at least to make profitable the online publishing and the update of your professional site.
Watch out, it is easier to be to affileur than affiliated, because the offer is simply lower than the request for the affiliates.
To note : the more your site is referenced well, the more you will have of proposals of affiliate, the affileurs are in search of the very visible sites to deposit their links
advertiser and make their products known or services. And more you will have of proposals of affiliate, more you can impose your percentages of committee.
The affiliates charm and games are the ones who relate most, but best for your site is to choose affiliates in connection with the theme of your site, it is what we
call the contextual publicity.
For example : your site presents your activity of mason craftsman, the affiliated links can be real estate agencies, or of suppliers of materials for the building.
It gives an added value to your site, a further information, the program of membership is then any more a simple advertising link.